Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ciarlo Software, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I used the old Doo app for years before upgrading, and I am so glad I did. I’m someone who has a lot of anxiety around looming tasks, and this app helps significantly. I also was happy to repurchase knowing that for $5 (no subscription required!!) I will hopefully get a few more years of my favorite to do app and support an independent developer. I love that I can now switch contexts and view/complete/snooze tasks on my Apple Watch! Overall, I’m a religious user. However, there are a couple small feature improvements that would make my life much better. First: emoji support!! I love to use the pomodoro method, and on the old app I would just add a 🍅 to keep track of how many I had done/how many I had left to do. Typing the word doesn’t give me that dopamine hit I crave! Second: I would love it if I could type “at two PM today” and similar instead of just “tonight”, “tomorrow”, etc
I do not use Doo much. However, after being prompted that Doo was no longer being supported, I panicked. I was like here we go again. I am being instructed to navigate over to the App Store to download the latest version Doo 3. I immediately thought subscription! To my surprise, I was wrong. I am tired of developers treating apps like cable subscriptions - it's a failing business model, ask any cable company. I am happy to pay a one time fee upfront. Thanks!
Right now, it is a swing and a miss, Sync is broken! I went through the troubleshooting points and sync is busted! Hopefully the developer can fix this bug quickly because it looks like it could be very useful. In addition, the app would benefit from a badge count! Update: Sync somehow magically works so I really like this app, needs a few tweaks including badge count and maybe a more intuitive interface but I will use it and watch it grow, 4 stars!! Bam!!
Become a more productive you, one card at a time. WHY DOO? It’s easy to procrastinate your to-do list without a clear first step. Tasks with large g...