Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Totally Rad! Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
PicTapGo has been my all time favorite photo editing app for years; I loved it so much that I was skeptical of any need for improvement. First off, I was appreciative of the fact that I was able to import my existing recipes. Next, my only gripe with the old app was that it could be slow to navigate between albums when selecting a photo to edit, but there were no performance issues here! I also really love the ability to adjust the levels on a photo; it really makes a difference. Then, I discovered the feature I have been waiting for; when you apply a recipe you can see all the filters that were applied and tweak them individually. I was officially sold on the new version 😊. Obviously the new version steers you towards a subscription. If almost any other free app I use went from free to freemium I would be cranky about it. However, I honestly feel like $20 annually is completely fair for this app so I’m willing to support a company I’ve been a fan of for so many years.
I’ve been using PicTapGo since 2013, and I was pretty happy with the classic version. To be honest, I didn’t think I was going to convert over. However, all the upgrades with this new version are amazing! The ability to tweak each filter/adjustment after applying a recipe and the addition of curves and levels are definite game changers. In addition to the user friendliness, filters, and batch editing, I ended up signing up for the full subscription. I’m the main memory keeper for my family, and this app lets me edit the over 1200 pictures/year that goes into each annual family yearbook. This app is one of the only reasons I’m able to keep up bec I’m able to edit while on the go. Not having to be tied to my computer is worth the $2/month to spend more time with my family (and take more pictures).
I used the original PicTapGo for most of my phone photo-editing since 2013. When I heard a major upgrade was in the works, I was just not sure how that would go. I apologize for my skepticism. I've loved PicTapGo+ from the first few minutes of use. The new filters and adjustment features are wonderful. I spent a lot of time building custom recipes in the old version. With these filters, I'm usually happy with one m. I'll be using the new app to edit images for holiday graphic design work.
PicTapGo is the simple, fun and fast photo editor for iPhone and iPad. Users can crop and rotate photos, apply photo filters, retouch selfies, improve...