Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bonaventure Historical Society · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I assumed this was legit because it wasn’t a third party app and was provided by Bonaventure itself. It is not worth downloading. The map GPS was accurate and we could use the map to see our location as we walked. No problem there. The narration never worked properly, however. It started automatically as we approached the intended spots, but not once did the narration match the graves where we stood. We stood beside Mercer’s grave and listened to a paid tour that arrived after us. When I restarted the app after they left, the app talked about another site not even in section H. Despite the map indicator showing our location at JM’s family plot correctly. I tried manually searching for the correct sections, but the app overrides input and returns to what it wants. Also, the narration starts as if you are still driving in by giving road directions, but it’s too fast to be useful and completely unnecessary as you are already there. Since it’s labeled as a Welcome section, why would I need driving directions? It also assumes you stopped just inside the entrance by the building to start. We didn’t and neither did the other car trying to use this app at the parking lot by the river. Their app too did not work as intended. I bought this so we could tour the grounds slowly due to limited mobility. As someone with a decade of professional app development and testing experience, this is a waste. I would lose my current job if I put this out for the public. Anyone saying they love it needs to provide proof of actual practical use. What good is quality history narrative if it’s presented in such a way that you can’t access it in real time. I only gave one star because at least I could use it to find Johnny Mercer’s grave site on the map. So essentially I just paid a dollar a minute for use. Rip off.
I used this today with my boyfriend at the Cemetery and while the information was neat, the app needs some fixes. 1. Update the text so the term “northern aggression” is removed in the description of the enslaved valet of one of the people buried in the cemetery. 2. Have a full, zoomable map in the app that people can use to find their way around. My boyfriend and I got lost through following the app’s directions. 3. Update the grave lot pictures so they reflect how they look now. We almost missed more than one grave of note because the graves were a lot cleaner in the app’s older pictures 4. Fix it so the app doesn’t completely drain a phone battery in less than 3 hours. Luckily I had my charger, but it was the only possible app that could’ve caused this issue
It’s a lot cheaper than a tour and had great information and fun facts that many of the other tours I’ve been on never mentioned. The person that mentioned it was narrow minded clearly didn’t go to the Jewish ones on the map because they were ones on there. “It’s rich white people” I don’t see how the tour guides could help that and the cemetery started from a group of rich white families in the 1800s, I’m not sure what diversity you expected to see. Anyways, I really enjoyed the different voices that told the stories as well. It’s not super accurate on the map locations but the voices tell you where to go next and with the names on all the plots it’s impossible not to find and gave us a game to find the next one so it wasn’t that difficult, people complaining are being a little ridiculous it’s not like it has to be there or it won’t play...
Learn about one of the most famous Victorian cemeteries in the world and its inhabitants. Each stop has photos and a narration by a local Savannah...