Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Security Federal Savings Bank · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The bank was better before all the changes they are making. The new app is not user friendly- at least not for those of us that are not tech savvy. It is honestly become more of a hassle to have my account than what it would be to use cash app! I’m considering switching banks. Which is unfortunate. I’ve banked here since I was had a youth account and I’m in my 40’s now. I don’t like change, that’s the only reason I’m trying to tough this out. But the app…it’s making it really hard to tough it out much longer. I will say Courtney is the best lady in Kokomo! I’d hate to leave her, but I need something a little more simpler/traditional.
Quite possibily the worst bank on the planet. Absolutely hate it. If you have the option, go somewhere else. Logs me out all the time and then did forgot password and it said answer a security question, which I knew the answer to and said I was wrong. Always getting card rejected because payments are too high or I’m in a “weird” location and I’m forced to call the bank to verify it’s me using my card. Horrible experience since I started using sec fed. Trying to leave as we speak.
Not much else to say, all the utilities are there and they are easy to use! Much better than my previous bank.
SecFed Bank is your personal financial advocate that gives you the ability to aggregate all of your financial accounts, including accounts from other...