Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Graeme Welton · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is so much better than all the other attempts at a Water Polo scoring/viewing app. It runs smoothly and allows me to follow the sport I love!
Simple to use to score. Able to follow my kids’ matches remotely. Grandparents can follow live on the app from the other side of the world. And my kids love to check their stats immediately after a game, as well as to share the stats with their team mates. Really clean and efficient!
Water polo is now in the 21st century with a way to track stats on players and teams ! Finally we can watch games remotely with this handy app when we are unable to attend in person. Great tool for parents and coaches to scout the competition, keep individual stats for college recruiting, analyze data on teams and players! Cannot recommend enough! All water polo enthusiasts should get it and use it immediately!
Every game visible. Every athlete recognized. Most water polo games are scored on paper - limiting who can follow along and leaving no lasting record...