Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Get Exam · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is not the official CIBT app to help prepare for this exam, but I paid for it anyway as an unofficial source of extra questions. The revision questions in this app are extraordinarily obvious and basic in comparison to the official Managers and Professionals questions as per the original app - they might be trainee level? If you use this app to prepare, you will absolutely fail. Do not buy this app.
Some information missing, for example on question such as “what should you do if you see this label....” with no picture of the label and a lot of missing picture of the section of hazardous substances.
Taking the CITB HS&E Managers and Professionals (MAP) Test required for your CPCS, CSCS or affiliated site card? Then this is the right app for you!...