Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Evelyn Klassen · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app never took a picture of me, I just got a list of swatches as soon as I opened it. Generic. Colors would work for any person. I wish I could give it zero stars.
This is a perfect app if you already know your personal colors, if you just need reminders of what looks good, or to see a variety of shades that enhance your natural beauty. If you are looking for an app to help you find your personal color wheel, this won’t be the right tool for you.
Did you do your personal colour analysis, but never remember what your colours are? With My Colour Palette you can check your colours, neutrals, metal...