Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nguyen Anh · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is to easy and is a waste of time. They tried to copy dig this and they say new games are coming yet there isn’t I’m deleting this don’t get this app it looks nothing like the picture
More ads then you Can shake a stick at
I have to turn my volume off when I play the game. There are no menu so there are no setting for sound or music. DELETING!
Just dig with your fingers — and guide the ball to the cup