Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Lightneer · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I used to love this because this game had no ads and was actually a great game but they added ads when the reason people played this was partially for not having ads. Defeats the purpose and can’t enjoy with pop up ads every ten seconds. Horrible idea of making money bc it’s an add in wasn’t normally like that.
Can’t believe a game that’s actually fun is free and has no ads. Great game
Reminds me of the days when the App Store was full of actually fun little games instead of the garbage you see nowadays. The game is basically just that fun bug guy from Mario Odyssey but you can collect things to make him longer like in Snake. Great fun little game and no ads! it’s great to see something that was just posted for people to have fun with rather than to make a cynical profit. Would gladly pay 2 dollars for this but it’s free.
Control the hungry caterpillar from log to log in order to eat more and reach the gigantic fruit! Easy to play with wide variety of levels and challe...