Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tarek Mongy · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is the best game ever, kids should play this game and it is a good game for kids.
The game is amazing I always play it at school on mathnook.com and me and my friends enjoy it a lot
I have really enjoyed this game. The only two things keeping it from a 5 in my book is I wish higher levels were a little more challenging and that there was a “remove ads” version.
Bounce your way around the track and beat the other players to reach the finish line first! The most fun race on mobile is here! Very easy to play,...