Icing on the Cake

Lion Studios · iOS

Icing on the Cake

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Icing on the Cake screenshot 1Icing on the Cake screenshot 2Icing on the Cake screenshot 3Icing on the Cake screenshot 4Icing on the Cake screenshot 5Icing on the Cake screenshot 6Icing on the Cake screenshot 7Icing on the Cake screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Icing on the Cake Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.5 ★(216,528)

Rating Distribution

4.5
★★★★★
216,528 reviews
5
4%
4
3%
3
5%
2
11%
1
77%

Top Countries

🇺🇸 US🇨🇳 CN🇬🇧 GB
Reviews (3)▼
★★★★★Mysexi_ash11/28/2019
Icing cake make you want to eat it

The The game is fun it make you ant to eat or eat it but you have to make it pretty and right or your going to get all of us a low and the ads it like after each one it a ad coming one you got to the right thing to get to the next level if you make it ulug you got to do it over but I like it it make me want to it or it make me hurry now with I talk about it making me want to go back to the game and play and eat it it so good that what I be thinking it be so fun my mom like it my cousins like my aunt like my grandamom ang grandpa like it to it fun.I love the game. Your need to make some changes to it because as you no that I can delete it and other people can to your need to make the ads short and it a bug to it if you put your finger on the cake it go over your finger like it get mad because only on 1,2,3,4,5,and 6 I got a 109 but now a got what you want other people like me to learner that ever thing ate going to be buttreful but I love the game it fun if it said rate this game from 1 though 100 I will give your a 99 not a 100 because all the things I said up there about the ads and stuff like want I say d that my grandma and grandpa will play it I for real and my aunt will play it to and it make you want to eat or eat that whole cake bi your safe that what it make me do but when I want to eat that cake a tel my grandma to cook me a cake or gave me something to eat that sweet and get it and it be good and I be aks for more but I gotta to eat dinner then I get more of it😆😆😊😊😆😊😊😆😆🤣😂😅😂🤣😄😃😀😅😂😄😃😀😅😌😉😉😉🙃🙃😇🙂😉😉😇😅🙏🏽🙏🏽🙏🏽🙏🏽🙏🏽😍😍🧢🧢🧢🧢🧢🧢🧢🧢🤫🤫🤫🤭🤔🤔😱🤗🤔🤭

★★★★★Sour Skittle11/23/2019
Great Game! There just a couple things...

This game is truly exquisite! It’s fun and addicting! One of my favorite apps on my phone. There’s is a couple problems with icing the cake and the adds, tho. One of the problems is that whenever I start icing the top of my cake, I don’t know where the icing is going to start coming out. I know that there is a circle on the top, but it’s always off when I move to the top of the cake, and I never get 100% for my cakes because it’s always messed up on the top. But, there are no problems for me while I’m doing the sides. Also, another problem with the icing part is the smoothing thing. Whenever the game thinks your done icing, it switches over to that. I’ve gotten lower scores because of it. And, there’s not even a button on the side that says you can go back to the icing. You should make a button that allows you to go back to icing, or, just have the spatula icon on the side so we can press it when we’re ready. Lastly, I want to talk about the adds. The adds are ridiculous. There’s like, one after every cake, and it’s very annoying. Can’t you make it after every 3 or 4 cakes? Or at least make a supreme or no adds. Over all, very nice game, you just need to add supreme/no adds, an icon so whenever YOUR ready to start smoothing the cake, you can, (instead of the game choosing for you), and last but not least, fixing the piping bag so it’s actually true where the circle is that’s where the icing will come out. Although there are some bugs, this is an over all great game, so keep up the good work <3!!!

★★★★☆weewoo<311/12/2019
amazing app, :D small errors :(

honestly, I love this game. I find it really satisfying, actually. but there are small, frustrating things that I really don’t like and I don’t find satisfying at all. so basically, let me talk about this first. I was reading the reviews and so a lot of people were explaining how when you put the icing on the cake it doesn’t place on the right spot. I don’t have a problem with it because there is a circle and I’m pretty sure that actually tells you where exactly to start icing the cake, so that isn’t a problem at all for me. but the frustrating thing about this app is that when I’m icing the cake I’m usually not done yet, it’s as if I’m being timed to put down all the frosting because it automatically takes me into the smoothing part after I’m not even halfway done icing my cake. and it’s the same thing with the smoothing, I’m not nearly finished smoothing all of the cake. it just bothers me so much even when there is just the tiniest bit of frosting not smoothed out onto the cake. it also affects my percentages and overall how my cake turns out. so I ask that you would please, please try to fix this. I would greatly appreciate it. but other than that I think the app is amazing so keep going! <3

Version History (32)▼
2.0.06/4/2026
1.37.02/26/2024
1.36.811/17/2023
1.36.711/15/2023
1.36.610/16/2023
1.36.59/28/2023
1.36.49/19/2023
1.36.39/8/2023
1.36.18/2/2023
1.35.13/14/2023
Available In (114 Countries)▼
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (7)▼
EnglishFrenchGermanJapaneseKoreanChineseSpanish
App Details▼

From the makers of I Peel Good, Icing on the Cake is your next obsession. Put your cake decorating skills to the test! Relax and channel your inner ba...

iOS App ID
1474917623
Content Rating
13+
Min OS
14.0
Size
265.4 MB
In-App Purchases
Yes
Publisher
Lion Studios
US

In-App Purchases (1)

NamePriceType
Remove all ads$2.99One-time