Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jim Rosendal · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Fun game at first, but disappointing. It plays the same words over and over. Does not seem to move to more difficult words as levels progress. Most importantly, continues to display unwanted videos promoting other games after I paid for “No ads” edition.
HOW TO PLAY • The aim of this word puzzle is to find the hidden words. • Swipe the letters and link them together to type. • Each word can be used on...
| Name | Price | Type |
|---|---|---|
| 100 Coins | $0.99 | One-time |
| Remove Ads | $2.99 | One-time |
| 500 Coins | $2.99 | One-time |
| 1000 Coins | $5.99 | One-time |
| 2000 Coins | $8.99 | One-time |