Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Chinlung Lee · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I don’t need the "news". I especially don’t need any sort of news feed I don’t have any way to change, especially front and center. If it would become more relevant as I use the app, ok, but not this.
It helps me keep my bookmarks organized, and allows me to open them in original apps. Nice work!
I use this app to save links for quick access. Very useful as an address book to pull locations to navigate on Google Maps.
Cannot find an article you saw days ago? You might have seen it on a social media, in a text message, on an app or a web page? No more wondering and s...