Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Novum Studio · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is not for the casual user, but only for tight knit friend cliques to which any outsider farting or belching offensively could and in a direct report to the police to handle the farting or belching criminal! This England-based company does not allow freedom of speech beyond whatever is normal or appropriate within groups, even if the behavior is normal despite the group being behaviorally abnormal. This app circumvents self regulation with any block feature and depends exclusively on local police involvement to criminalize any real or imagined infraction against a person or group. So basically, anyone who is just not welcome could be unfairly labeled and directly reported as a criminal to the police for further scandalization. This app features exclusion at its finest and borderline racist at its worst! This app should not be included in the Apple App Store, unless it could travel back in time to 1917 Russia where the atheist communism government ruled with an iron fist and demanded that neighbors report neighbors who got out of line. This is an abhorrent app, and it should not be on the Apple App Store. In the USA! A better app to use is RedNote.
The first improvement needs to be done for videos sent in dms. Right now when you tap on a video to watch it in dms it plays in the background of the messages and makes it very hard to see what it going on. This needs to change to its own video player as well being able to save videos sent in dms. The second change is that this app needs a new section for everything. Right now as I scroll through the app I’m looking for new people to add yet when I click on their profile it shows the last time they posted was a couple of weeks ago to a month. This needs a major change by adding a new people section to meet all new people. The third change is to add read receipts and when someone is typing it shows that they are typing . Right now it’s really annoying to know if someone has read my message and if they are typing or not. This needs to change as well.
Overall this app is great for kids my age. This app is very laggy tho and that is on thing you can fix. Another thing I think you should add is being able to edit the videos and take videos from your camera roll and add diffent videos to the same one and be able to make it longer then 30 seconds because that is a big issue with me when I try to make videos. I also think you should be able to put text on the video. You should also be able to add on sounds that people have used so let’s say if someone made a funny video and you wanted to sound like that you could lip sync to it and use that sound. Or you can have filters to add to the videos. You should also be able to already have music on the app to play. Thanks for reading and I hope to hear your respond!!!
Fr. App is a short video social app where people share dramatic moments, private stories, mini reels, viral clips, and real-life posts — with some con...