Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hospital Authority · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I got all my medical information all in one place as well as making and cancelling doctor appointments online!
I’m trying to register my child under 18 who’s a patient at the hospital but it requires an adult to log in HA GO app first, how am I going to do that if one of the qualification to create an account is to be a patient at the hospital which I’m not?? I also tried to use iAMsmart, or rather iAMstupud, to log into HA GO which was another failure saying personal details missing when they are fully filled out in iAMstupid
"HA Go" is a new one-stop app developed by the Hospital Authority (HA) integrating several HA apps with new useful features and functions. HA Go facil...