Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Emerald Expositions, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Easy to use, download , find my show that i’m attending and there we go. works as should.
Kinda hard to review something that immediately crashes on open.
I am headed to the KBIS show next week and this app does not work. It opens and immediately closes.... Very frustrating when you are trying to make plans....
Emerald is the leading operator of business-to-business trade shows and conferences in the United States. We designed this app to help you get the mos...