Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗8SEC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I personally like this game it’s really fun but the amount of ads is ridiculous. I don’t buy games because there’s really no point eventually I get over it and stop playing them so much, but there are so many other games I play that don’t have 1000 ads or that never have ads and they’re free so this is just beyond ridiculous an ad literally every time you start and then after the level , during the level etc. etc. just no.
But this app was so disappointing. I saw it as an advertisement while I was playing another game and decided to download it. It could have been fun if it did not play another ad every 10 seconds (I am not exaggerating). There also is no reason to collect coins (or double them by watching another advertisement) because you cannot even spend them. This game is obviously only making money through bombarding the user with ads. I feel like this game could have been as addictive as subway surfers. I am so let down with this low quality app.
I want to be able to spend the coins I collect. But other than that it’s a very fun game
Overtake cars, zigzag between other vehicles to reach the lane of the craziest drivers!