Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Scripture Central · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I really love almost everything about this app. I thought about taking 1 star off because this year there has been a tendency from time to time to have only the daily scripture available without the extra commentary. Sometimes this happened for a week at a time. Then all of the extra commentary for that week would show up in a day. That is a lot of makeup reading for a busy mom who is barely finding the time to get through the daily sections. I found it frustrating and nearly gave up a couple of times but I’m glad I stuck with it. My study habits have never been stronger and I owe that to this app. For a free app it’s amazing! For a trusted tool it could use a bit more reliably. My guess is the problem comes down to resources and I pray that they will be blessed with those resources to build this app to even greater things in the future.
I would give this app 10 stars if I could, it truly is a game changer. I have been praying for a while for my scripture study to improve. Then I discovered, through a podcast, the Book of Mormon Central website. I started reading Knowhy’s as part of my study and enjoyed them, but I still struggled to really dig into the Book of Mormon. Then I was listening to a Fair Mormon conference podcast and BMC introduced the scripture plus app with all the KnoWhy’s integrated right into the verses. I downloaded it immediately. I love the format and I have seen improvements and additions (ie. Book of Mormon Minute, videos, landscape view etc.) as I have used it. There have been growing pains as they add content, but I’ve gotten quick responses, and it gets corrected pretty quickly. I can tell the folks at BMC are passionate about making all the videos, beautiful art, charts, scholarship and commentary easily accessible to everyone. It has truly been an answer to my prayers. I now look forward to, and crave, opportunities to sit and feast on the Book of Mormon. Thank you so much for all your work.
This app really is something special. It is easily the most aesthetically appealing, interesting, and exciting scripture study app I have used. And it works so seamlessly. I love how I can scroll down as I’m reading and new study helps just magically appear as I go. I also enjoy the fact that it already has the brand new Book of Mormon videos and images that the Church has just released linked into the appropriate places in the text. You can watch them right in the app. I understand that more content will be added in the future, which makes it exciting to think that I’ll be able to go back and review earlier sections of the text to see what new content has been added to the study helps. Overall, the app is beautifully done and runs smoothly. It has already become my and my family’s favorite way to study the Scriptures.
Scripture Plus is a Come Follow Me study app designed to help Latter-day Saints and others get more out of their scripture study. Users can read all t...