Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗俊 姜 · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Several major problems: -Doesn’t teach individual characters, just words -Has predetermined “favorite” starred words that cannot be erased -Uses a romanization system that is not one of the internationally recognized standard methods of romanizing Korean words -Several example “words” don’t really exist in Korean, unsure if they are Chinese. E.g., 驛前(역전) is defined as “station,” but in Korean means “the front of a station.” There are MANY example words that are either not Korean or are extremely obscure. The same characters could be illustrated in example words that are very common, teaching useful daily Korean vocabulary together with the Hanja characters
2,500 MOST-USED KOREAN HANJA ! LET'S LEARN HOW TO HAND-WRITE THEM ! THIS APP BREAKS THEM DOWN STROKE BY STROKE ! • SPIN THE WHEEL...