Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kurt Gramoll · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This program is simple to use and follows the same methodology taught in mechanics books without being distracting like most other programs of similar type. It is not bloated or over-complicated, yet yields nice shear and moment, etc., diagrams in a quality you might expect from your mechanics class.
Beam HPC app calculates the moment, shear, deflection and rotation diagrams for a beam with various types of loading. Loading types include forces, mo...