Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗AtticusFam · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded this to help me as executor. It is mainly a series of checklists with a simple inventory database and the ability to generate reports. After using the inventory tool to map an estate inventory, I could never get the reports to work, either in the iOS apps or in the online portal. And I never got any response to my pleas for help from Atticus. I finally had to give up and ended up using Under My Roof to build the inventory. As far as I can tell, the app is dead and they are just taking money from the unwary. That, or their customer support is nonexistent.
I downloaded this app as I was overwhelmed with all the duties required of my role as an executor of my father’s estate. While it was somewhat helpful, it was also pretty basic. You have to pay a monthly subscription to use it, mine was the plus version for $15. They make it difficult to find out how to cancel the subscription when you’re finished and when I finally figured it out I got a message saying they could not cancel and to contact their support. My email and website message went unanswered and when I called the phone # provided on the website it went straight to google voice and they weren’t available, could only leave a message. I will have to have my credit card company issue a new number in order to stop ongoing monthly charges. So disappointed that I can’t trust the apps offered through Apple, learned my lesson. Hopefully this will save others from having to deal with this.
When we lost my Mom in 2015, not only was this one of the hardest things emotionally to handle, but the whole process of the settlement wasn’t making anything easier. This past year when we lost my dad, this app helped smooth out the process and also saved me and my family so much time! Super thankful for the platform.
Losing someone is hard, enough... let us help. Atticus is the first and only mobile inheritance platform, providing all individuals with access to a...