Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Yuto Okuzawa · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
姿なき声を言の葉にして飛ばす。 cotonoha(ことのは)は、1人で悩む人たちに向けた居場所のようなアプリです。 また悩む人たちのことを知り、応援したい大人が若者に向けてその思いを発信できるアプリです。 このアプリで紡がれたすべての言葉を、言の葉(ことのは)と呼んでいます。 family・sc...