Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Edmund Broadbent · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
And it worked the first time ….. but never again - kind dosent show the question anymore
This is just a quiz I wanted instruction e.g what are the different lights a sailing boat might display. Didn’t come up while getting to a score of 37
Very useful especially as once you have it downloaded it’s on your phone even at sea. Certainly a quick learning program
Match the right image to the title description. Points are scored for correct answers and lost for mistakes. Anyone who can score 50 points or more wi...