Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Maplewood Media, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Do not download! To begin with, after you download, there is no way to know how to sign up. It only gives you the option to sign IN. If you go to their website, you can sign up, but there’s when you learn it starts at $30 for 16 HOURS??? What? No way to even try the app out to see if you like it. No one is going to drop $30 just to try an app.
Super easy to use guests love it. I’m so happy to be able to offer this!
I downloaded this app but there is not an option to create a new account. Extremely disappointed.
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