Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Hasan Cakir · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Unfortunately this app could be a great tool, but it just isn’t quite up to par yet. Once in a while, it has the correct answer marked as wrong. It also gives no explanation as to why something is wrong. And once you complete a quiz, the score doesn’t reset and instead just keeps going with the same quiz repeating itself so you can never really find out what you scored each time. Disappointed but hoping the developer adds some changes and I will update my review if so.
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