Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Joshua Peacock · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Fun concept but laggy and freezes and not real players
More levels and other challenges. Have something else that can steal the chicks from you that you have to avoid. Allow for customization for your chicken after so many points and wins.
I love the idea of this game. Can we have levels? Play against actual people? Longer time with maybe fox’s to steal your chicks and avoid things. Bridges to run over to get to other areas. Abilities like catch a rainbow chick and you create a cloud of chicks raining down for five seconds in your area, or catch a rainbow chick and your chicks are safe for 30 seconds. Or catch a rainbow chick and all chicks in a x radius gravitate toward you. So much you can do. Please dooooo mooore
Compete against other players to get the largest chicken following! Knock out weaker players to steal all of their chicks!