Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kentaro Takada · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I paid $2 to remove ads, but after two weeks, the ads reappeared. Why is this happening? If the ad removal is not permanent, shouldn’t users be informed in advance? I also spent $2 to purchase 10MP, but it hasn’t been credited to my account. Why? Overall, I do not recommend spending money on this app.
This is a sequel of a bird watching game to observe leisurely small birds. Robins, Flycatchers and Alien species… Birds of Japan that can be seen thro...