Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Benjamin Mayo · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a nicely done app. Thanks. The subscription is quite reasonable. A few suggestions: - Please add bookmarks to the Apple Watch detail screen. - I agree with some of the other comments that it would be nice to have more obscure words more often. I realize it is hard to please a broad base. Maybe there could be an “advanced mode” that sprinkles in more challenging words now and then. I realize that generates extra work, as well.
It’s an attractive app and the Apple Watch notifications are thoughtful, but even though I upgraded, I’m still being shown words that are way too easy and don’t pose an issue for native English speakers. Singe, serene, decay, siphon—really? Yes I’m a reader and a writer but anyone with a decent vocabulary will not be challenged by many of these. Contrast this with the many “word of the day” apps and websites out there that feature words that are actually challenging or often misunderstood. A random sampling of today’s words of the day includes polysemy, atypical, opusculum, and and pulchritudinous. (Now *there’s* a word.) Also, no etymologies (word origins), which are often the most interesting part of a word definition and can greatly help in memorization.
Really like the design, it doesn’t beg for attention or have a brand attached, feels almost like a system app. Only recommendation would be to add whether the word is a noun, verb, adjective, etc. Other than that, this seems like a super cool thing to wake up and take a look at everyday!
Discover a new word, every day, with Daily Dictionary. Words are selected by human editors. This means words that you can use in everyday conversation...
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