Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Fabrice Leyne · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The Clock has all of the features I was looking for in a world clock - and THEN SOME! I can keep track of multiple time zones that I do business in and quickly schedule worldwide meetings! Having a built-in break-timer is icing on the cake! Some features take a momen or two to locate - my only minor gripe - but once learned, I LIKE how everything works and is organized! I feel the same way about the OS-X app and will post these same comments there! NICE WORK by Fabrice Leyne! Buy it!
Great app. Allows planning like no other I’ve seen. I work overseas and now have a fine tool to use in reviewing planning for the areas of the world I work with. One bug that need attention: when using analog clocks as I do, the upper half of the top clock is chopped off. It doesn’t matter if the calendar is showing or not. Minor annoyance and four stars.
I have loved this app on MacOS for years. And I love its iOS implementation as much, or more. Pros . Great capability to plan multi-time zone meetings. By a simple scrolling motion, you can change the contemplated time of meeting in every zone and see whether the time is within business hours, whether it is light out (with a beautifully sunshine map), and what day it is. . It has a built-in Pomodoro timer, barely mentioned, that helps you focus for blocks of time, then take a break. This replaces another standalone app for me. . It can connect with the built-in calendar to show you what’s on the docket, and help you plan meetings. . It has colorblind accessibility settings. I’m one of the 5% of men who is colorblind, so I appreciate this. Cons . The app is new on iOS and complex, and there is no help system I can find. . Some approaches could benefit from a little home brew user experience research. For example, the develop could just ask an inexperienced friend “Hey Ms New User, looking at this app, how would you delete a time zone clock?” and then just sit back and watch that friend struggle to figure out what most people find intuitive, and then implement that. My guess is that some, maybe most, would first touch the clock they want to delete. They might press it harder. They might try to swipe it up, down, sideways to see if it exposed a delete/rename/whatever option bar. None such things happen. You have to click the ... at the bottom, and then press the garbage can. Normally users expect the garbage can to be something you click after you select the item to be deleted, but this reverses the sequence we are most used to. Cognitive dissonance. There are tons of little idiosyncrasies like this. . There are minor cosmetic bugs, like the configuration that says “set the bottom right area of clocks” which changes the top left area. :) This app costs $7. I like this app on the Mac. I like it enough on iOS to give the developer the benefit of the doubt. Both the Mac and the iOS app are sufficiently innovative and useful to pay for, assuming these idiosyncrasies get fixed. If they don’t, that would be a shame, because many people will not benefit from it due to counterintuitive user experience and the lack of a help system. All that being said, I give it a 5. .
After 10 years on the Mac and tens of thousands of happy users, The Clock now on your iPhone/iPad. The Clock • Keep track, easily and efficiently of...