Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Urban Journalist · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is a great app to have and use to add your favorite spots from where you to live to where you visit, also amazing for yourself to look at other peoples recommendations for when you visit a place you’ve never been or do know!!!
As soon as I started using this app I found myself addicted. I loved logging all of the places I had visited that I loved into my journal. It reminded me of the magic of the city. I especially enjoy checking out my friends’ journals whenever I am in search of a spot I had yet to discover... or whenever I was about to visit a city I had never been before. For me, it’s all about the travel experience and sharing that with friends. It was about discovery and getting excited about the cool places I was about to visit.
I live in New York and get asked practically every day by friends visiting the city if I have any recommendations. With UJ I can simply share my journal. I also love that I can see which spots are popular with different friends of mine, so I have a better idea of what each place is like.
With Urban Journalist you experience the best in cities. Discover, share, plan, and stay up to date with the best places and things to do, curated by...