Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Nicolas Verlhiac · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I thought from the first image that there would be a vertical view. There is not. This app is exactly what I wanted, to replace another app that is no longer offered- a night time clock with a space background. My charging stand sits my phone vertically, but the screen in this app does not adjust. It seems like it would be a easy fix, which would make it perfect. As of right now, it’s a wasted dollar.
Have to close out of the app and get back in to see desired changes.
I would love this app except for one thing. The display only works when the charge port is on the left, and instead of simply switching the way most apps do, it works only on one way only. My charge setup has to have the charging port on the right, and so, I've wasted my dollar. What a really dumb thing to have to consider when purchasing an app, and how amateur hour this developer!
A gentle window to the cosmos, where shooting stars and comets drift peacefully to create a relaxing atmosphere before sleep. Space Night Light turns...