Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Eventix · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app has a simple purpose. Scan tickets, report red if bad and green if good, and keep track of who came in. Sadly it fails on that third point pretty badly. Recent event between 10-15% of the green tickets were not recorded back in their servers. Likely a synchronization issue, where they’re not properly handling cases where the WiFi/4g connection isn’t great. What this means: attendance was off by 20%. (383 attending vs 450 really). And it’s also possible that a green ticket was scanned twice by different scanners. Unlikely for our party but a serious problem for a company whose primary responsibility is ticketing. Customer support blamed the issue on the WiFi and wouldn’t take responsibility for their app not managing synchronization right. We’re evaluating other ticketing vendors for our future events. (This wasn’t our only Weeztix issue by far..)
Weeztix app turns any smartphone into a Ticketscanner. Scan the QR code on e-Tickets to check-in visitors for your event. Login details for the app ca...