Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗VIEW, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app has been horrendous for 2 years. Oftentimes it does not load and will not recognize the password. If you do the “forgot password” process you will likely receive an “error while resetting password” message. When the app does let you sign in it will often freeze or shut down and not save or show settings. There are only 4 options for darkening the windows, but it is not clear if the lowest setting has 0 darkening or if once the window has darkened there is no setting it back to 0; my apartment has a preset schedule so it is not something I can set a time for to prevent at this time and can only use the override function that doesn’t work half the time.
I constantly have problems with the glass and the app
Why does everything have to have a stop time? For scheduling, I should not have to do level 2 between 3pm and 5pm and then level 3 between 5pm and 7pm. It should be level 2 at 3pm and level 3 and 5pm. Or if I want to change it to level 2 as an override, it should just stay that until I tell it to stop. Maybe with the option of a timer. For recurring scheduling, WHY do I have to choose an end date for the schedule? 12 months is a long time sure, but it should just go forever. Other than the terrible scheduling/automation, the interface is pretty good. The circle for the levels was a little confusing at first (mostly because the dot will reset while you drag it around). Menus make sense. Visually appealing. Feature requests: Please fix scheduling and automation features Integration for HomeKit/Alexa/Google Home would be excellent
Situated at the intersection of human wellness, smart connectivity, and energy efficiency, View manufactures View Dynamic Glass, a new generation of a...