Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Customer Engineering Services, LLC. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like how since the last updated version was installed, I can’t get past the update screen. The next button does not work. Great product…NOT!
Scores are accurate at all. Even if you change that you are a passenger public transportation other - doesn’t matter. Just another attempt to monitor what you are doing.
All the tools seem to work great, but program needs to be fine toned. Score does not seem to be accurate
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