Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Martin Strachan · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App constantly crashes needs to be opened 3-4 times to try and actually track the bus. Doesn’t refresh or update the location whilst using the app. Great idea but needs a drastic upgrade.
This app is definitely old and needs improvement. I do not think it is parent friendly and personal for the individual parent or child. If you have categorised it in Education it needs to be time ahead.
Can’t register a new user- login page opens but no option to create new user profile. can you pls update
The My School Tracker Parent app is one of many applications on the My School Tracker (MST) platform. This platform of apps uses GPS devices installed...