Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Burnley Football Club · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The new UI is frankly, awful. Not only does it look like a cheap knock off of Instagram which makes me feel like my football club is scumming me, but it’s also horribly optimized. Nothing loads anymore. Updates won’t load. Match live tracker glitches back to the beginning of the match or random points in the match. It’s an eyesore and difficult to do what I need to do. The previous UI was user-friendly, effective, and didn’t break when you tried to do anything. Suboptimal.
When I first downloaded this app, it quickly became my lifeline to the club as an American fan. Over the past few years the updates made it less user friendly, but still it gave me the information that i needed. Unfortunately, the latest update has made the app completely useless as the homepage never loads. I really hope the good people at Burnley will fix this so that fans worldwide can reconnect with the club!
Keeps me up to date with all things Burnley!! Wish they had some sort of live commentary during the games though. All in all a great app!
The Official Burnley FC App Everything Burnley FC, all in one place. Stay closer to the Clarets than ever before with the official Burnley FC app....