Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗bpost · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Sent a package from USA to Belgium. Person sending it out wrong value of the item on package. Therefore Boost not willing to deliver. I explained multiple times to Bpost value of sent item was under 45€. Sent Bpost the invoice for the items with the value on it. Gave Boost permission to open package to check on content. Spoke to several customer service agents. Nobody willing to help out… worst experience ever with sending something abroad. Simply ridiculous. Apparently Boost is sending package back to sender..
Why offer tracking if you cannot register an international address. I am glad I did not have to pay to download it.
Pretty much what everyone else said. I have a package coming in and the online tracker still shows it in Belgium despite it being day 7 of the 3-10 day delivery estimate. Thought I’d download the app to keep a closer eye on it since delays happen, but you can’t even make an account with a US address. Why even offer tracking at that point?
My bpost app: easily track, receive, or send parcels and registered mail ■ Never lose track of a parcel, including deliveries from PostNL, DPD, DHL...