(not)Guilty

Takumi Sato · iOS

(not)Guilty

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

(not)Guilty screenshot 1(not)Guilty screenshot 2(not)Guilty screenshot 3(not)Guilty screenshot 4(not)Guilty screenshot 5(not)Guilty screenshot 6

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does (not)Guilty Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
2.3 ★(23)

Rating Distribution

2.3
★★☆☆☆
23 reviews
5
57%
4
4%
3
9%
2
13%
1
17%

Top Countries

🇷🇺 RU🇺🇦 UA🇬🇧 GB
Reviews (3)▼
★☆☆☆☆RPG Person11/19/2021
Not an RPG

I expected a text-based RPG where you can alter the direction the story takes. This was not the case. No matter what choice you select, the game just does its own thing and railroads you where it wants you to go.

★★★☆☆SPARTAONSTEROIDS8/20/2017
Oh No, the Sicilians have a hold of the dope trade!

I'm too lazy to go into detail here, but this game has some very strange storyline details and dialogues that are unintentionally pretty funny. I expected this game to be a bit more serious, but it's still fun.

★☆☆☆☆Fathousecat3011936/15/2017
Waste of money

Top begin with, it's not a real "choose your story" because the choices I make don't seem to affect what comes next. In fact, I restarted the game and could see that the story remained the same even after choosing different scenarios the second time over. The story itself is poorly written and incoherent. For instance, Christina's longtime friend doesn't seem to know where she lives, and the main character is put in a maximum security prison without even a proper trial. It claims you can play in English but it seems as if it was just a lazy translation from another language. Also, you cannot save your progress throughout the game, and if you want to change one of your decisions and explore a different storyline, you need to start all over. This game needs serious improvements, you can play much better ones without the need to pay for them. I don't recommend this one at all.

Version History (53)▼
1.5.4011/5/2025
1.5.399/3/2025
1.5.387/26/2025
1.5.376/16/2025
1.5.364/21/2025
1.5.353/27/2025
1.5.343/16/2025
1.5.333/6/2025
1.5.322/12/2025
1.5.311/21/2025
Available In (115 Countries)▼
🇦🇺 Australia🇺🇸 United States🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇰🇭 KH🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (5)▼
EnglishJapaneseRussianChineseUkrainian
App Details▼

(not)Guilty is a role-playing text-based game about the crime and punishment in this day and age. See why we are one of the best rpg text based best i...

iOS App ID
1230105590
Content Rating
9+
Min OS
14.0
Size
42.7 MB
In-App Purchases
Yes
Publisher
Takumi Sato

In-App Purchases (5)

NamePriceType
Unlock All Stories (Monthly)$0.49Monthly
(not)Guilty3 -Change Job-$0.99One-time
not(Guilty)4 -GET THE CRONE-$0.99One-time
not(Guilty)5 -Labyrinth-$0.99One-time
(not)Guilty2 -Last Love-$0.99One-time