Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Anoka County · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I would say this app is all it need to be which is helping people find where to recycle. Yes, it can be clunky and slow when searching your item but eventually you get there. I’m not expecting for this to be some world-renowned app, but something to point me in the right direction (to keep my taxes low). One improvement—is to add common characteristics to items, so when users search, they’re more likely to find what they are looking for.
It’s a very general app. I think it needs to be upgraded and should be able to scan or take a photo of object to find out if it’s recyclable. It defy can be improved.
Doesn’t even provide the most basic info like hours open or any info sheets eg. COVID. No practical feedback mechanism either.
Find out how to recycle, compost or properly dispose of items in Anoka County, Minnesota.