Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Fountainhead Mobile Solutions · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love, Love, LOVE having this incredible resource! I am spreading the word!! Encouraging my colleagues to get this App. This work done by ACOG district 2 is a wonderful LABOR OF LOVE!!
Needs to be updated.
Great materials, well organized, putting useful and urgent information at a doctor’s fingertips
The Safe Motherhood Initiative (SMI) is a project of the American Congress of Obstetricians & Gynecologists (ACOG), District II. The SMI works with ob...