Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗National Affairs, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love the magazine and app readability, BUT for some reason when I type in search, the text font is invisible or incredible grey to make it not visible.
I subscribed to the annual plan but only have access to one edition. It’s misleading to call it an annual subscription but still have to pay for each additional edition in the app.
Like the long form articles, no click bait headlines and the reading format is good, navigation could be improved
National Affairs is a quarterly journal of essays about domestic policy, political economy, society, culture, and political thought. It aims to help A...
| Name | Price | Type |
|---|---|---|
| Monthly Subscription | $2.99 | Monthly |
| Fall 2017 | $3.99 | One-time |
| Spring 2018 | $3.99 | One-time |
| Fall 2018 | $3.99 | One-time |
| Summer 2018 | $3.99 | One-time |
| Spring 2017 | $3.99 | One-time |
| Nat'l Affairs Feed 9 | $3.99 | One-time |
| Winter 2018 | $3.99 | One-time |
| Winter 2019 | $3.99 | One-time |
| Annual Subscription | $19.99 | Yearly |