Expense Manager, Money Tracker

Alin Sorin Cuc · iOS

Expense Manager, Money Tracker

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Expense Manager, Money Tracker screenshot 1Expense Manager, Money Tracker screenshot 2Expense Manager, Money Tracker screenshot 3Expense Manager, Money Tracker screenshot 4Expense Manager, Money Tracker screenshot 5Expense Manager, Money Tracker screenshot 6Expense Manager, Money Tracker screenshot 7Expense Manager, Money Tracker screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Expense Manager, Money Tracker Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$0.11

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
9.0K
Rating
4.7 (1,301)

Rating Distribution

4.7
★★★★★
1,301 reviews
5
2%
4
1%
3
2%
2
15%
1
79%

Top Countries

🇫🇷 FR🇲🇽 MX🇪🇸 ES
Reviews (3)
★★★★★Badnamegonzalo1/16/2021
Simple solution

I’ve been struggling with spreadsheets and other apps that really give too much options that make the whole process too complex. With this app (which I found under a comment on Reddit) I realized that tracking your expenses and income shouldn’t be too complicated or convoluted.

★★★★★DaredevilTalha5/13/2019
All what I needed, Ease of use

I am an iOS developer myself and I have gone through about a half dozen apps to manage my expenses, the main problem was the user experience was hard so I couldn’t stick with any app though those app have extra features like managing cards and accounts but it wasn’t of my use if I couldn’t keep my daily expenses in place easily. This app is very simple to use and is what I was looking for.

★★★★kim1020304050608/9/2018
Nice. But would be great with some features

This is generally a very nice app, but it is missing a couple of features that I think would make it GREAT. One is being able to search by either transaction name for example “Whole Foods,” or transaction amount. It is also missing a repeating transaction function. So I can’t, for example, enter that I make an income of $1000 twice a month on the first and the 15th of every month. Or a repeating function that would say my rent payment is $1000 on the 15th of every month so I wouldn’t have to keep entering it over and over. It would be also nice to have some sort of refund ability. So if I spent $100 at whole foods, and then made a $20 return on that transaction later on, that that would show up somewhere and would be recorded somewhere.

Version History (3)
1.5.412/9/2023
1.5.36/17/2023
1.5.26/6/2023
Available In (115 Countries)
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Supported Languages (1)
English
App Details

Money management is always complicated and most of the time you get to wonder where did all your money go and what are you spending all your savings o...

iOS App ID
1204316311
Content Rating
4+
Min OS
12.0
Size
22.7 MB
Publisher
Alin Sorin Cuc
Ro