Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Eden Health, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This company is a startup that raised a $100 million and still can’t figure it out. The brick and mortar concept is a bait-and-switch that lures you in with actually good doctors and NPs in person and then immediately passes you off to PAs and random vaguely invested clinicians who know nothing about you and will only meet with you via the app and charges you for every single text communication that goes through … even when there is no diagnosis or medical ask delivered. Need to know if it’s a “come into the office” or “talk over video” visit? They’ll charge you. Need to ask for a refill (which they only nonsensically prescribe on a month to month basis, even when it’s not a controlled substance), they’ll charge you for a full visit, even if you have zero human or app interaction. (How is this legal???) There seems to be a general “idk y that happened *shrug*” attitude from billing and support. It must be bad to tell you you’re better off at established medical providers and doctors… which is its own kind of scam. But stick to the doctors. At least when those guys data harvest from you, it might be on the news someday.
Used the app for the first time to send messages and book an appointment. After checking the IPhone Privacy Report, I was shocked that a medical app containing sensitive information was second on my iPhone privacy reports list apps tracking right behind Facebook. Let’s just say I was shocked to find four dozen items on the tracking report including what appear to be beacons, pixels and I can’t say definitely but it appeared to be reading the browser history (some shopping and other general websites that would be inexplicable on this report) and also reaching out to Twitter and Facebook api. If you read apples explanation it’s seems this type of information can be used to build profiles. I did the similar test on a similar NYU Portal and there were less than half as many and the items and those items made sencse tk ne et connecting to google as an example which is probably hosting. On top of that they don’t have 2 Factor authentication and creepily the apps stays logged in even if you force close it . Time for me ti delete the app and revaluate. Let’s see if the developers have the decency to response how they explain this particularly what appears to be reading the browser history and how they will address these concerns.
I’ve had great healthcare at two previous companies but having access to Edenhealth on top of my normal health insurance (UHC Oxford) has been a complete game changer. Nurses Shane Jordan and Annelie Rodinger have been available at ANY time of day, prescribing me medication on allergic reactions to being there when I even had a more serious vehicular incident. They have routinely checked up on me and the time they will spend to ensure any and all questions are answered is what I had always wanted from normal doctors visits but never got. I recently took advantage of booking an appointment in person and was further wowed but the service and convenience of having access to edenhealth. HIGHLY encourage this service and i can’t wait for them to expand access to hopefully all healthcare providers very soon.
As a Centivo Care member, this app is your primary stop for all of your healthcare needs. You can use this app to: + Describe your symptoms to a doc...