Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ZipoApps · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
When I started playing the game, the game was low, but then I restarted the phone multiple times and the volume was still low so I’m gonna rate this game one star because well it’s low volume and I don’t care if I read it one star but everybody is reading it five stars, but I’m not I’m reading one star because it’s just low volume
Its so fun watching him grow up and every time I get a notification it makes a hohoho love its perfect for people who love Christmas merry Christmas
The game is so cool I like having my own baby little Santa and then watch him grow up to be a old man
Ho, ho, ho! Merry Christmas! Come and play with My Santa Claus - Christmas Games for Kids, your new virtual talking friend! Talking to Santa Claus is...
| Name | Price | Type |
|---|---|---|
| Handful of coins | $1.99 | One-time |
| Pile of coins | $4.99 | One-time |
| Special Offer | $4.99 | One-time |
| Bag of coins | $9.99 | One-time |
| Chest of coins | $19.99 | One-time |
| Safe of coins | $49.99 | One-time |