Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Purpose Color · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app requires you to initially put in personal information fields including name, gender, nationality and date of birth and will not let you skip the section to proceed to using the app. Not necessary! I deleted the app.
I really like this app which support me to go through my goal and get more friends
Purpose Color Goal setting app allows you to set & track your life goals & actions. Use this self help app to control your emotions and stay motivated...