Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Social.mom · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Sur les réseaux sociaux traditionnels, nous ne voyons souvent que le beau côté des choses et cela peut devenir déroutant pour la maman qui se compare dans son chao! Social mom est un regroupement authentique, d’entraide, où on n’a pas peur de dire les vraies choses! Comme nouvelle maman aussi, on se sent souvent seule, isolée, ce groupe aide à briser l’isolement!
J’adore cette application qui me permet d’échanger quotidiennement ou lorsque j’en ai envie avec d’autres mamans. L’application laisse place à la discussion et aux questionnements sur la maternité. Elle me permet également de créer au fil du temps de vraies amitiés! Merci!
It’s very glitchy, I can’t browse the other moms in my area without it taking me back to my profile page in an endless loop. Have to shut down and start over only to get caught in the same loop again. If not fixed soon I will uninstall sorry.
Join moms in your neighborhood for support, friendship, activities and let’s face it relief! “In my first maternity leave, I felt very much alone. I...