Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Tapotap · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
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Love, love this game!! Fast, but not too fast, paced. Lots of variety, which is my favorite thing about it. The only thing I have lost all patience with is the stupid matchsticks. Can’t there be a way to delete them? Maybe have one delete to use. Only one. To use as you want. Thanks for such a fun and entertaining game! More please!!!
This game is amazing! It challenges your brain in a way that you wouldn’t think to! It also is a fun way to pass time.
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