Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Virgin Active · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app doesn’t work! Every time I want to book a class a bug pops up and says “internal error” so I am never able to reserve a class. This is very frustrating because I pay an expensive membership and this is supposed to be high-end so it should work. Why is this still not fixed?!?! You guys have serious issues with the development team.
The new update is full of bugs and doesn’t properly connect with machines, body check etc. when booking classes the events are not automatically add to your calendar adding an extra step to the process!
This app is full of bugs, it doesn’t open correctly, it doesn’t sync with the machines, it fall of the classes and register you as absent. You receive notification and they look as blank page. The experience is really useless. You should review all the problems and launch it again.
Welcome to the new Virgin Active app, which allows all members to book classes and train remotely with Revolution. Stay updated on Club news, check t...