Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗UK Parliament · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am using the iPhone version; the app loads up quickly, and I was pleased by the speed with which it located my local MP and displayed his voting record. However, when I click on one of the votes seeking more information, I get a blank frame, with the “working on it” rotating icon. I have tried shutting the app down and restarting, but the same thing happened. I don’t think I am doing something daft; it looks as if it needs a bit more work.
I agree with Skyedog123 - display of one Member’s voting record is unreliable. It appears to be chronological, but on scrolling down I find it jumping from 3 months ago back to the present time. On one occasion I found it changed its mind as to how the MP had voted, when displaying it for the 2nd time. But voting record is the purpose of the app!
I like the idea of getting people more involved in this way. However the app really does need refining in some areas. First, it needs to have the ability to separate votes out into different items on the agenda, topic areas etc. rather than just being in a list form. Also, perhaps an ability to see MPs past votes, would be quite useful also. Maybe even an interactive chamber version for iPad! (Perhaps that’s going over the top). But it just needs a little bit of refining, so it’s efficient and looks a bit more professional. However I can’t complain since it’s a good start.
CommonsVotes shows you how MPs have voted in divisions (votes) in the House of Commons. Data is provided approximately 20 minutes after the result is...