Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗International Ski and Snowboard Federation FIS · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this app, it is everything I want, simple easy interface that I can stream skiing on while on the go. If you like to ski I would highly recommend this app
Just opens the opening page. Doesn’t go anywhere, offer a menu or allow you to do anything??? Should I delete it and reload it? Ok, I figured out that the size of the text on my phone prevented me seeing the entire screen. Once I changed that, it was all good.
Can’t look up an athlete’s points in new app - can see results - but you’re left to guess what their points are. Bring this feature back. Also, getting to lookup and athlete is buried in the menu and requires one to search for a favorite. Make it easier to get to an athlete lookup and provide filters for the search - sport, active, gender, country are all easy filters to implement and were in the past version. Video of replays is working, but requires them to open in a browser window. Clunky but ok. Seems as if designers didn’t plan for smaller screen devices. Text on lines are cut and wrapped in odd spots on phone and not iPad.
Calling all winter sports fans! The Official FIS App remains the #1 hub for Alpine Skiing, Cross‑Country, Ski Jumping, Freeski, Snowboard, Nordic Comb...